Discover the key trends in touring tourism for summer 2025!

Touring tourism is becoming an essential tool for boosting the local economy and rethinking seasonal patterns. With almost 30 million overnight stays expected in Europe this summer, motorhome travellers are reshaping the tourist map, with longer stays, greater mobility and more local consumption.

Use this barometer to anticipate traveller flows, identify off-peak periods and adapt your offer to extend the season.

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What you will learn from this barometer :

The favourite destinations for motorhome travellers in summer 2025

Identify where travel flows are concentrated to adapt your offer and attract more visitors.

New travel trends : average length of stay, preferred periods

Understand the habits of itinerant travellers so you can better plan your reception and optimise visitor numbers.

The typical profile of the travelling tourist: who are they, what are they looking for?

Decipher their expectations so that you can develop quality areas, meet their needs and boost customer satisfaction.

Its operation is managed by the Tourist Office, which will exchange information with CAMPING-CAR PARK on good deals, or indicate content to be shared on the CAMPING-CAR PARK website, all with the goal of making tourists want to come and stay with us.

Thierry Sautivet

Appenwihr, Vice-President of the « Communauté de Communes du Pays Rhin-Brisach », President of the Tourist Office, France

By creating an area with CAMPING-CAR PARK, we have found an effective solution to structure our territory without constraint. What makes the difference compared to an area managed by the local authorities is that their teams manage everything from start to finish. Beforehand, they manufacture their equipment and install it directly on site.

Didier Cadro

Mayor of La Turballe, France

CAMPING-CAR PARK is a turnkey solution that is very easy to set up, once the levelling works are done, the rest goes very quickly. It actually took us longer to think about the project than to implement it, and that is a great thing!

Jérémy Giuliano

Mayor of Le Val, France